Want To Be a World-Class Performer? You Belong Here.
Reach Your Athletic Potential
Helping you achieve the results you want.
Succeed at Major Events
Helping you prepare and build confidence.
Overcome Setbacks
Helping you excel with proven strategies.
Mindset Training
This one-of-a-kind training is for those who want to achieve excellence in their sport performance or fitness.
You'll get: journal prompts, mental strength challenges, book suggestions, athlete check-ins, personal development drills, exclusive tips, thought-provoking questions and MORE.
This QUICK and PROVEN training will be delivered to you straight from an app on your phone! You won't find anything else like it.
Expedite your results and accomplish your biggest athletic performance goals ASAP.
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Driven For More
I’m Dawn Fletcher, the CEO here.
I created Driven Mind for the passionate, the ones who want the most out of themselves.
If you are aiming for peak performance in all that you do, you belong here. Welcome.
I am to be one of the most complete coaches in the field.
Over the last 17+ years, I've coached some of the best athletes and most driven humans in the world; 30+ CrossFit Games Athletes, Olympic and National Level Competitors, Endurance Racers, Military Service Members, Entrepreneurs, Executives, Doctors, Coaches and thousands of others to championships and major life achievements.
I'm thankful to be the only leader with the expansive certifications, master's level education and experience that I've been able to accumulate.
I'll do all that I can to make sure you reach your full human potential.
Testimonials
“Working with Dawn was one of the best things I did in preparation for getting back to The CrossFit Games. It was the ability to do that mental battle that gave me the edge in Regionals.
I am very grateful for her support as I worked to get back to the Games for the 7th time!” Christy Adkins, 8x CrossFit Games Competitor
"I have always been a competitive person but it wasn’t until I discovered Dawn that I started learning how to hone in that drive and dedication into constructive steps to achieve my goals. I can’t wait to see how mental training can bring me closer to my fullest potential in the future.” - Tudor Magda, 4x CF Games Athlete
"Dawn has continued to provide me with tools that have shaped my athletic performance. She has continued to support, challenge, and shift my mindset; to help me bring out my true potential." Jusilla B, Weightlifter, CrossFitter, Badass Business Owner